CGPA 7.1

CGPA 8.6

Diverse Clientele: Collaborated with over 20 clients across diverse sectors including technology, e-commerce, and healthcare.

Tailored Strategies: Developed and implemented customized digital marketing strategies resulting in an average increase of 40% in online lead generation and sales conversion rates.

Expertise in Key Areas:
SEO Optimization: Achieved first-page rankings for targeted keywords, resulting in a 50% increase in organic search traffic over 6 months.
PPC Campaigns: Managed campaigns with a total ad spend of $100,000, achieving an average ROI of 300% across Google Ads and Facebook Ads.
Social Media Management: Grew client social media accounts by 10,000 followers collectively, with engagement rates exceeding industry benchmarks by 25%.

Continuous Learning: Completed 10 industry certifications and attended 5 digital marketing conferences to stay updated with the latest trends and technologies.

Client Collaboration: Cultivated strong partnerships with clients, leading to 80% client retention rate and referrals accounting for 30% of new business.

Creative Approach: Produced and optimized 200+ pieces of content, resulting in a 60% increase in content engagement and shares across platforms.

Passion for Innovation: Pioneered the adoption of AI-driven marketing tools, resulting in a 15% reduction in customer acquisition costs for clients.

Team Leadership:
- Led cross-functional teams to enhance e-commerce operations and develop strategic initiatives.
- Coordinated efforts across marketing, sales, product development, and customer support.

E-commerce Optimization:
- Enhanced e-commerce operations through effective strategy development and implementation.
- Increased online sales from ₹14 lakhs to ₹1 crore per month by expanding the customer base from 50 to over 350 active garages.

App ASO and GTM Strategies:
- Developed and executed App Store Optimization (ASO) strategies to improve app visibility and downloads.
- Implemented Go-to-Market (GTM) strategies that significantly boosted product adoption and sales.

B2B SaaS and Automobile Parts Sales:
- Focused on increasing sales of B2B SaaS products and automobile parts.
- Achieved significant growth in both sectors through targeted marketing and sales initiatives.

Strategic Partnerships:
- Built and nurtured strategic partnerships to enhance business growth.
- Collaborated with industry partners to expand market reach and improve service offerings.

Marketing Campaigns:
- Developed and implemented comprehensive marketing campaigns.
- Utilized a mix of digital marketing, content marketing, and social media to drive customer engagement and sales.

Data Analysis and Reporting:
- Conducted thorough data analysis to inform strategic decisions.
- Generated detailed reports on sales performance, market trends, and customer behavior.

Key Achievements:
- Successfully increased the customer base from 50 to over 350 active garages.
- Boosted monthly online sales from ₹14 lakhs to ₹1 crore.
- Developed effective ASO strategies that improved app visibility and user growth.

Portfolio Management:
- Managed a product portfolio of over 250 SKUs.
- Ensured optimal product mix and availability to meet market demand.

Revenue Growth:
- Achieved substantial revenue growth and expanded market share through effective category management strategies.
- Implemented strategic initiatives that drove sales and increased profitability.

Supply Planning:
- Improved supply planning processes to ensure timely product availability.
- Coordinated with suppliers and logistics teams to streamline the supply chain and reduce lead times.

Strategic Planning:
- Developed and executed strategic plans to enhance category performance.
- Conducted market analysis to identify trends, opportunities, and competitive positioning.

Sales Operations:
- Oversaw sales operations to drive efficiency and effectiveness.
- Implemented best practices to optimize sales processes and improve customer satisfaction.

Market Analysis:
- Conducted comprehensive market analysis to inform product strategy.
- Identified consumer needs, preferences, and buying behaviors to guide product development and marketing efforts.

Promotional Activities:
- Planned and executed promotional activities to boost product visibility and sales.
- Collaborated with marketing teams to develop targeted campaigns and promotions.

Key Achievements:
- Managed a diverse portfolio of over 250 SKUs, contributing to significant revenue growth.
- Improved supply planning processes, resulting in better product availability and reduced lead times.
- Successfully expanded market share through strategic planning and effective category management.